Beauty, in its most profound form, has the ability to stretch time. When we apply makeup, we’re not simply getting ready for the day—we’re connecting to memories, future ambitions, and fleeting trends. Every flick of eyeliner or swipe of lipstick can feel like a ritual that transcends the present moment, blending personal history with aspirations for how we want to be seen. Yet, as we race to keep up with ever-changing beauty standards, are we actually bending time, or are we trapped in an endless loop of trying to “catch up”?
Does your beauty routine help you pause time or keep you running in circles?