Before the world taught us what beauty should look like, we already knew something magical: the mirror wasn’t a test—it was a toy. A place of wonder. …
makeup
Getting it Just Right
There’s a reason the story of Goldilocks still echoes through our adult lives. She wasn’t greedy—she was discerning. She was on a search for just right. And …
The Kind of Beauty That Knows Your Name
There’s a moment that happens when a bride first sees herself in the mirror on her wedding day. It’s quiet but powerful—not just a glance, …
The Last True Ritual: Where Time, Money, and Attention Converge
In the economy of modern life, we trade constantly—money for convenience, time for efficiency, attention for distraction. But rarely do we invest all three at …
Facial Floor Plans
In interior design, an “enfilade” creates visual rhythm by aligning doorways and using shifts in color to guide the eye from one room to the …
Pretty, Tired
The Hauntology of Beauty
Makeup sits at this intersection of memory, performance, and desire.We call it transformation, but it’s also translation: of longings, of regrets, of inherited ideals.You’re not …
Let the Light Rewrite You
“You won’t hold the same glow from morning to dusk. Let the light rewrite you.” We live in a culture obsessed with permanence—perfect makeup that …
New to Them, True to You
There are two ways we experience newness. First, there’s being new to the world. Young, just stepping in. Think of a breakout pop star—their energy, their …
The Death of Art by Sameness
Everywhere I look, the world is flattening itself. Buildings once spoke different dialects—now they whisper the same sterile phrases. Interior spaces used to carry the …