In Big Magic, Elizabeth Gilbert explores the magic of creativity and the courage it takes to pursue it. She speaks of creativity as a force that lives within us, waiting for us to engage with it playfully and without fear. Makeup, in many ways, is a form of big magic—a tool for expressing our inner creativity in tangible ways.
Just like writing, painting, or designing, makeup can be a daily act of artistic expression. When we approach it with the mindset Gilbert champions, it becomes more than just about appearance; it’s about allowing ourselves to play and experiment. Makeup isn’t about rigid rules or perfection. It’s about curiosity. What happens if we blend this shade with that one? How does our mood change with a bold lip versus a soft, natural look?
Gilbert emphasizes the importance of doing things for the joy of it—not for the outcome. The same can be said for makeup. When we let go of the pressure to “get it right,” we open ourselves up to the true joy of experimenting with color, texture, and form. It’s about embracing imperfection and enjoying the process of transformation, even if the end result isn’t perfect.
Makeup, like creativity, can also be an act of bravery. For many, wearing a daring eye shadow or stepping out with a bold new look requires the courage to be seen. It’s about silencing the inner critic and letting the creative force take the lead, if only for a few moments.
So, next time you sit down with your makeup brushes, remember Gilbert’s words: creativity is there, waiting for you. Makeup is just another form of big magic—a reminder that we are all capable of creating something beautiful, if we give ourselves permission to play.
What kind of magic will you create today?