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Confession of a Makeup Artist: The Divide

Makeup artists and YouTubers both showcase their skills in applying makeup, but their approaches and experiences differ significantly.

A makeup artist is a professional who gets paid to apply makeup on others, often in real-time settings such as weddings, photoshoots, or events. They must work closely with clients, understanding their preferences, addressing concerns, and adapting their techniques accordingly. This requires not only technical skill but also emotional intelligence to navigate client interactions and ensure satisfaction. Makeup artists experience the pressure of working with another person’s face in real time, needing to produce flawless results while managing time constraints and potential challenges that arise during the application process.

On the other side, YouTubers who create makeup content have the advantage of editing footage to present a polished final product. They may demonstrate makeup application on themselves or on others, but the process is typically recorded and edited before being shared with viewers. This allows for more control over the presentation, enabling them to edit out mistakes, adjust pacing, and enhance visual appeal. While YouTubers may still experience pressure to produce engaging content, they have the flexibility to refine their videos and create a curated image of their makeup skills.

Overall, the main divide lies in the real-time, interactive nature of makeup artistry for professionals versus the curated, edited content produced by YouTubers. Both approaches have their challenges and rewards, catering to different audiences and serving distinct purposes within the beauty industry.

Photo: Zach + Rosalie

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