Just like our wardrobes, makeup is a powerful way to express our identities and how we want to present ourselves to the world. But what happens when our makeup routine no longer feels like “us”? Perhaps you’ve been clinging to an old favorite product or look that no longer serves who you are today, or maybe you’re stuck in a beauty rut, unsure how to move forward. This “makeup grief” is a real phenomenon, similar to the emotional attachment we feel toward old clothing that once represented us but now feels out of sync.

When we experience life changes—new jobs, relationships, or even a shift in our personal identity—it’s natural for our makeup needs to evolve as well. But letting go of familiar beauty routines can feel like losing a part of ourselves, especially when those routines have been a source of comfort or confidence. This grief isn’t just about saying goodbye to a favorite lipstick; it’s about releasing the version of yourself that once wore it.

The good news? Embracing change in your beauty routine allows you to grow and explore new facets of your personality. Whether it’s updating your color palette to reflect your mood or learning new techniques that align with your current lifestyle, each adjustment is an opportunity to redefine who you are and how you want the world to see you.

If you’re feeling stuck in your current beauty routine, maybe it’s time for a makeup refresh. Book a private makeup lesson and explore how to update your look in ways that feel aligned with the person you are today.

What part of your makeup routine makes you feel most connected to your current self, and which parts feel outdated?

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